Hospitality Awards culminate in winner's evening

16-Nov-2009 Brighter have been heavily involved with the Manaakitanga Awards over the past eight months and on Sunday 1 November we were able to witness the culmination of all our hard work (and the hard work of others) as attendees at the winners event.

Earlier this year Brighter won the tender for this project and were given the opportunity to be responsible for developing the brand, it's printed elements, advertising, online presence and the associated PR and media.

It was a whopping job requiring many late hours over many months, however all this was forgotten when we witnessed the response from the industry. It was fantastic! Recognition and celebration of Rodney's finest tourism and hospitality experiences is a vital component in the growth and success of the district and the industry welcomed these awards with open arms.

On the night the excitement was palpable: cheers of support went up when the nominees were announced, a hushed silence as the envelope was opened and huge uproar with lots of punching of the air once the winners were revealed. Just magic!

As a communications agency this matters most to us. A brand can be built, it can be given a look and imbued with a series of values but it's the belief and involvement of those who identify with the brand that breathe life into it.

See the photos of the hospitality awards night.