Each morning while walking to the office I pass a ladies hair salon. A salon that seems to be completely dead. A salon that has more staff than customers, or so it seems.  More

In a recent article in the NZ Herald, I read with interest the difficulties a major cereal brand was experiencing as customers were no longer buying their products. More

These days it seems every business wants to be number 1 in Google. If you are one of them, here’s why you’re missing half the point. More